To encourage greater participation, the Marketing Society of Kenya (MSK) has officially extended the submission deadline for the 2024 MSK Annual Awards Gala entries to 4 November 2024.
This announcement follows the gala’s launch on 9 October at the Mövenpick Hotel in Nairobi, setting the stage for a celebration of marketing excellence on 29 November 2024, also at Mövenpick.
Celebrating Marketing Prowess for Over Three Decades
For over 30 years, the MSK Annual Awards Gala has stood as a beacon of excellence in Kenya’s marketing industry, honoring the most innovative campaigns, projects, and individuals making a significant impact over the past year.
Initially an intimate gathering, the gala has transformed into a grand industry event, bringing together the nation’s leading marketers, brand champions, agencies, and corporate giants.
The awards not only recognize marketing brilliance but also highlight the transformational power of marketing in business growth and consumer engagement.
2024’s Inspiring Theme: “Exploring New Frontiers”
This year, the theme “Exploring New Frontiers” resonates deeply with the rapidly evolving marketing landscape. Marketers are called to innovate and push beyond traditional strategies in response to digital advancements and shifting consumer behaviors. During the launch, MSK Chairperson emphasized that the theme challenges marketing professionals to embrace creativity and data-driven strategies to forge deeper connections with consumers.
“The 2024 theme urges marketers to rethink their approaches, utilizing new technologies and engaging in purpose-driven initiatives,” the Chairperson stated.
As businesses adapt to global changes, marketing remains at the forefront, harnessing innovation to redefine audience engagement and value delivery.
Call for Entries
With entries now open, MSK invites all marketers, agencies, and corporates from Kenya to showcase their most impactful work across various categories, including Digital Marketing, Integrated Campaigns, and Social Impact Marketing. Entries will be evaluated based on creativity, effectiveness, and the potential to advance the marketing field.
The upcoming awards gala promises not just a night of celebration but an opportunity for participants to inspire peers and set industry standards that contribute to the evolution of Kenya’s marketing sector. Notably, new categories for 2024 include the Rising Star of the Year and Emerging Technology in Marketing Campaign of the Year.
The countdown to the 2024 MSK Annual Awards Gala has begun. Set to take place on 29 November 2024 at the Mövenpick Hotel, Nairobi, this event is poised to celebrate the pinnacle of marketing talent in Kenya. For more details on submissions and guidelines, visit www.msk.co.ke or contact the MSK secretariat at events@msk.co.ke.
As the national umbrella body for marketers in Kenya, the Marketing Society of Kenya continues to advance the profession through training, networking opportunities, and recognition initiatives, making the Annual Awards Gala a pivotal event in the industry calendar.
