Ropem Telcom, one of Kenya’s leading smartphone and electronics retailers, has officially re-opened its upgraded Nakuru branch at Baraka Plaza along Kenyatta Avenue. The revamped facility features a modern design, improved layout, and enhanced customer experience as part of the company’s ongoing expansion strategy.
The store reopening marks the 27th outlet for Ropem Telcom, which has been operating in the Kenyan market for over a decade. The upgraded facility offers customers a more spacious environment to explore the latest smartphones, accessories, and electronic devices.
Strategic Partnerships Drive Growth
The launch event featured key industry partnerships, with Safaricom and Vivo representatives highlighting their collaboration with Ropem Telcom.
“Safaricom is committed to transforming lives by bringing services, products, and convenience closer to our customers. This partnership with Ropem in Nakuru is another step towards enabling seamless payments and empowering our customers,” said Martin Chere, Safaricom’s Chief Channels Officer. “With over 50 million customers in our network, we appreciate each customer being part of this journey towards greater connectivity.”
Vivo’s Rift Regional Manager Reina Ghalo emphasized the company’s customer-focused approach, noting Vivo’s commitment to “understanding user needs, providing user-centric products with the latest innovations, and creating a positive experience for consumers.”
New Financing Solutions Address Market Needs
Addressing current economic challenges, Ropem Telcom announced plans to launch an exclusive device financing program specifically for Nakuru customers.
“At Ropem Phones, our mission has always been to make technology accessible, genuine, and affordable,” said James Karanja, Managing Director of Ropem Telcom. “We will soon be launching our own exclusive device financing option that will make it easier for Nakuru residents to access the latest smartphones on credit, with zero upfront payment and flexible installment plans.”
The financing initiative comes as consumers increasingly seek affordable ways to access premium technology amid economic pressures.
Enhanced Customer Experience
The redesigned Nakuru branch features knowledgeable staff trained to provide tailored advice and comprehensive Safaricom services. The facility aims to help customers make informed purchasing decisions while offering end-to-end mobile solutions.
“The Nakuru branch has been redesigned to meet evolving customer needs, offering a more convenient and interactive environment,” Karanja explained. “Shoppers can now easily explore our wide selection under one roof with expert guidance.”
Ropem Telcom continues to position itself as a provider of authentic devices at competitive prices, emphasizing value for money across its product range.
The Nakuru store is now open to customers, featuring exclusive in-store deals during the relaunch period. For more information and updates, visit www.ropemphones.co.ke.
About Ropem Telcom
Established over a decade ago, Ropem Telcom operates 27 outlets across Kenya, specializing in authentic smartphones and electronics at competitive prices.