PrideInn Group has opened a new hotel following the acquisition of plaza hotel along Mombasa road as it seeks to tap conference tourism.
The new hotel at Athi River is a Hub for MICE Industry Revolution, and will serve the Nairobi, Machakos, and Kajiado counties to enrich the hospitality leaders’ portfolio not only locally but also to the entire continent and world.
The merger between Azure Hospitality and Pride Inn Resorts is part of its plans to increase its footprint to all 47 counties across Kenya as it stretches to accommodate the great tourism future that Kenya beholds.
This PrideInn Plaza, a luxury hotel situated in Signature Mall, hosts of up to 2000 members for conventions and conferences as it entails meeting spaces of 50,000sq meters.
The hotel boasts of spacious and tastefully designed luxury rooms and suites entailing 27 Superior rooms that go for 100 USD, ten rooms of Deluxe rooms each going at 125 USD also offering bathtubs and are quite spacious.
Family rooms are currently three each going for 250 USD accommodating a maximum of four, and 20 junior suites that go for 150 USD each offering cooking advantages and a host of a maximum of four.
It also includes eight conference halls that can host hundreds of business executives at a go. The conference halls are quite spacious each uniquely designed to fit users’ needs of design and lighting better yet at fair prices; a half-day goes for 3,000 kshs while a full day can be acquired at 3,500 kshs.
The hotel’s facilities and amenities include high-speed Wi-Fi, a multi-cuisine restaurant, a lounge, a sky view bar, and round-the-clock room services.
Hasnain Noorani, the Group’s Founder and Managing Director, said, “this launch of Pride Inn Plaza will fill the persistent gap in the meetings, incentives, conferences, and exhibitions (MICE) in Machakos and Nairobi counties primarily. Also, the development of Kenya matches the competition staged by Mauritius, South Africa, and Rwanda which are the leading in the hospitality sector while Africa has 3% of the global MICE industry. While the whole global tourism sector has 624.1 billion in the MICE industry.”
“With the ongoing recovery of the Kenyan economy, local and international companies have revived conferences. That is where we come in. PrideInn Plaza is strategically located to host conferences from any part of the country. The hotel has a conference capacity of more than 2,000 business executives,” Noorani added.
According to Noorani, the hotel enjoys direct access to and from Kenya’s main international airport, the Jomo Kenyatta International Airport, via the Nairobi Expressway. Hence is ideal for tourists staying in Nairobi or those intending to transit to other towns.
Pride Inn Plaza also enjoys proximity to the Nairobi Central Business District, which has been helped by the new expressway. The hotel is also ideal for people making a stop-over on their way to places, including Mombasa, Amboseli National Park, Tsavo National Park, and the Namanga Border as highlighted by Noorani.
The new Pride Inn branch is also ideal for exhibitions and fairs, weddings, baby showers, birthday parties, and bridal showers among others.
Pride Inn Resorts company takes over the hotel from Azure Hospitality Group under the ongoing management contract that was initiated in 2020. Under the deal, PrideInn will manage the hotels for Azure Hospitality Group, with the latter guaranteed a monthly income.
“Under the proposal, PrideInn comes in as a management company to operate the hotel on your behalf using our own company. It’s very similar to a lease model except that the monthly lease amounts vary based on the percentage of total top-line revenue generated by the hotel determined using the Global hotel software,” he said.
The management takeover of PrideInn Plaza comes a month after the group acquired PrideInn Mara Camp from Azure Hospitality Group a luxury camp located in Maasai Mara in Narok County. That sits on a 25-acre piece of land along River Talek banks and comprises 41 cottages, a 70-seater deck restaurant, a 700-hotel room capacity, and 15 safari tents.
Noorani emphasizes that the decision to take up the new hotels comes even as the tourism sector shows continued improvement in performance following the hardships caused by the COVID-19 pandemic while this being an electioneering period there is hope that it will be a peaceful election.
“Since the country’s reopening in 2021, we have seen an increase in the number of tourist arrivals into the country for conferences, sports activeties, and leisure,” he added.
Impressed by the setup of the Kenya National Convention Bureau by Hon Balala, Noorani believes that Kenya is going to soar higher under the management of Jacinta who is passionate about the sector and pushing it to greater heights.
PrideInn Plaza becomes the eighth hospitality establishment under the PrideInn badge. Others are the group’s flagship PrideInn Paradise Beach Resort and Spa in Shanzu, Mombasa, PrideInn Flamingo Beach Resort also in Shanzu, Mombasa, PrideInn Mombasa City, PrideInn Nyali, PrideInn Diani, PrideInn Azure in Nairobi and the newly opened PrideInn Mara Camp in Narok County.
The group currently commands over 800 luxurious rooms operating under two brands, namely Premium Brands and Comfort Brands. Its overall conferencing capacity is over 7,500 in just over a decade of operations, offering employment to up to 1,200 employees.