298
Kenya Breweries Limited’s (KBL) leading gin brand, Gilbey’s, hosted a consumer hangout over the weekend to mark International Friendship Day.
The event which was held at Whiskey River Lounge brought together the brand’s influencers and content creators Shix Kapienga, Mimo Karanja, Karis Memes, and Miss Barakeilla.
Gin lovers enjoyed a vibrant evening of great company and music by deck master DJ Ricmoh and a popular duo of DJ Roq and crowd sensation MC Gogo.
Gilbey’s fans selected from radio and digital activations for the International Friendship Day activation were treated to a VIP brand experience complete with customized cocktails, interactions with their favorite entertainers, and comedy by Standup Collective’s Bashir Yusuf alias Halaiki.
Senior Brand Manager Zipporah Ndung’u reiterated the brand’s commitment to authentic and enjoyable drinking experiences, stating that it’s a celebration of the shared bonds and genuine connections that exist with friends and friendship circles.
” We are forging a path forward reminding our loyal consumers that Gilbey’s is dedicated to creating special moments like this for them and their squads,” she added.
“I am just thrilled to be part of this experience and to share it with my crew of friends. Gilbey’s went all out to give us an amazing experience. We absolutely enjoyed it.” Shared one of the consumers.
International Friendship Day is an annual global celebration dedicated to honoring the significance of friendships in people’s lives.
Gilbeys champions fun and easy-going drinking experiences as an alternative to superficial socializing.
Please drink responsibly. Alcohol is not for sale to persons under the age of 18yrs.
KWABE BEN
Is a Photo-journalist, business/features writer and Investigative journalist with a year's experience in Digital broadcast media.
Change starts with you and I . Embrace it to attain a Just world.
Express and address the truth for its relative.
For a feature story/coverage; email: benjykwabe@gmail.com
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
